Tripwire Funnel: Finding Your Why
Project Overview
Rachel Bryce is a hypothetical renowned life coach, speaker, and author dedicated to helping people break free from lives of quiet desperation and rediscover their passion and purpose. She’s launching a tripwire offer to her audience and offering her coaching program.
Platform
Autoresponder
Project Background
Funnel Goals
Guide target audience in taking the first step towards her coaching services
Target Audience
Individuals who feels stuck in life, discontented, and unfulfilled
Pain Points
Feeling unfulfilled despite career success, Experiencing a lack of passion and purpose in daily life, Struggling with decision-making about her future
Goals
Discover their true passion and purpose in life. Gain clarity on her long-term personal and professional goals. Develop the courage to make significant life changes
Funnel Goals
Guide target audience in taking the first step towards her coaching services
Target Audience
Individuals who feels stuck in life, discontented, and unfulfilled
Pain Points
Feeling unfulfilled despite career success, Experiencing a lack of passion and purpose in daily life, Struggling with decision-making about her future
Goals
Discover their true passion and purpose in life. Gain clarity on her long-term personal and professional goals. Develop the courage to make significant life changes
Funnel Map
Funnel in Action
Funnel Design
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